Marketing Strategy & Planning

PROGRAM TITLE
Marketing Strategy & Planning

DURATION
2 days

DATES

Upon specific request for 5 participants or more

VENUE
Melawai – Blok M, South Jakarta

PROGRAM OBJECTIVES
To equip participants with the necessary knowledge and skills to craft effective marketing strategies & plans that fit relevant internal and external environments.

PROGRAM CONTENT

  • Concept strategy & planning
  • Marketing strategic and operational goals & objectives setting
  • Marketing related internal and external situation analysis
  • Pinpointing Key Success Factors
  • Conducting SWOT analysis
  • Marketing strategies
  • Marketing operational plans & programs
  • Strategy implementation framework
  • Marketing performance measurement, monitoring & control systems

LEARNING METHODOLOGY
A proper mix of lectures, Q&A, sharing, discussions, exercises, cases, and activities.

RECOMMENDED PARTICIPANTS

  • Directors / General Manager
  • Marketing Managers / Product Managers / Brand
  • Managers / Sales Managers
  • Senior Marketing Officers
  • Corporate Planners

COURSE FEE

  • Rp 5.000.000,- per person
  • Excluding 10 % VAT
  • Including a certificate, refreshments, lunch, stationery and writing instruments

REGISTRATION

If you wish to attend, kindly complete and submit the registration form below

TC.net: Course Registration Jakarta
Jakarta - Indonesia